Every company in the DACH region must meet certain requirements when using analytics. Privacy statement updated? Order processing contract concluded? Is there a visible reference to the tool? Link available?
In theory, everyone knows that. In practice, no one checks it. Or once when setting up. And then never again.
And then comes the redesign. Or the relaunch. Or someone changes the footer. And suddenly the notice in the privacy policy is missing, the link to the opt-out is gone, and the legal notice points to an old company address.
Compliance is not a unique situation. It is an ongoing process. And that is exactly why the test should be carried out automatically.
bchic now checks at a glance whether your website meets the necessary compliance requirements. No manual checklist, no external advice, no quarterly audit.
Among other things, the suite checks:
Is bchic mentioned in your privacy policy? Is there a working link to us? Has the order processing contract been concluded? Are the legal bases for data processing correctly referenced?
Each test immediately shows you the status: passed or failed. No room for interpretation. No “it's probably okay.”
But compliance doesn't stop with the privacy policy. The biggest risk often lies where no one is looking: in the data itself.
bchic Analaytics automatically scans all collected URLs and events for personal data. Email addresses in query parameters. names in event properties. Phone numbers in form URLs. Anything that shouldn't end up in an analytics system, but still does.
It happens more often than you think. A form that writes the email address to the URL. An event that sends the user's full name as a property. A redirect that contains a customer number in the path. No developer does that intentionally. But it does happen. And when it happens, it's a GDPR violation.
The PII scanner recognizes these patterns and immediately alerts. Not after the next audit. Not when the data protection authority asks. Right away. So that you can fix the problem before it becomes one.
The GDPR requires transparency. Anyone who uses an analytics tool must communicate this. Anyone who does not do so risks warnings, fines and loss of trust. And the risk is increasing not because the rules are becoming stricter, but because enforcement is increasing. Data protection authorities check more actively. Competitors are issuing more targeted warnings.
Most compliance violations are not intentional. They happen because no one is looking. Because the website has changed, but the privacy policy hasn't. Because a new tool has been integrated but the legal documentation has not been updated. Because accountability is unclear.
bchic is cookieless & PII free and therefore does not need consent to collect data. That is the first compliance benefit. But tracking in compliance with GDPR doesn't automatically mean that the entire integration is clean. The Compliance Suite fills this last gap.
Every time you open bchic Analytics, you see the status. Not hidden in a settings menu. Not as a PDF report once a quarter. Directly visible, immediately implementable.
For data protection officers who need auditability. For marketing teams who don't want to deal with legal details. For managing directors who want to know whether everything fits without having to write three emails.
Compliance shouldn't live on a checklist.
It should be visible in your analytics tool.
It's her now.
